- The Ultimate Guide To Email Marketing [Infographic]
- Iron Man Dunks Promise To Be The Most Advanced Shoes Yet
- Creative Phone Book Art Is As Easy As A Strikethrough
Posted: 18 May 2012 12:00 PM PDT
There are a lot of ways you can market your product or service on or through the Internet. As a matter of fact, there are so many that there is no one who can entirely master them all. Not only that, but in order to do them all, you would need a small army of people to take care of each specific area. Conducting an online viral campaign is one of the most planning intense campaigns you will ever get yourself involved in, and the results are never guaranteed. It will all depend on how the consumers respond to it. There have been loads of great ones, yes. However, to go from an idea to actually delivering a viral campaign that is beyond successful has been a task that few have had the honor to enjoy.
I read somewhere that the most important thing you can do is to create a mailing list. Not only is it quite an easy way to get your message out to an increasing number of people, but it is also a way to feel some a sense of building. A commercial or advertising campaign is limited to the time the ads are running, but an email marketing campaign can go on forever, pretty much. In order to undertake this kind of campaign, there are a lot of things you should think about so you don't annoy your clients or consumers. And, as we all know, it can be quite hard to know what those silent rules are if you have never dealt with this kind of campaign before.
To help us understand the trades of email marketing, eMarketing Solutions has put together an extensive email marketing infographic called 11 Simple Tips On How To Send Email Marketing Campaigns (Phew! That's a title!). It's more of an ultimate guide that I think will truly increase your chances of scoring a higher ROI (Return On Investment) when you decide to take on this option of marketing.
I can't say I understand the order they have decided to put down their tips, but if you read through the whole list of 11 tips, you will probably make up your own chronological order of things. What I like about it though is that it gets down to the nitty gritty, and it doesn't so much beat around the bush with guff that doesn't matter. As always, when it comes to campaigns that turn to an individual instead of a crowd, like a commercial campaign for example, it's important to stay personal and understand who the receiver of the email is.
Missing any of these targets will only lead to a dud. That is something you will have to try and avoid since that could cause your email list to get a bad reputation. That's never good and should be avoided at all costs. There is a time and place for any pitch. All you need to do is to figure out the best time and place for it to fit the demographic that you are targeting. Easy? Not by a long shot. Rewarding? It can be one of the most rewarding campaigns you ever undertake, and many companies have based their whole success on email lists. It's an important marketing tool that should not be left untouched.
Posted: 18 May 2012 11:00 AM PDT
We have featured a great deal of sneakers here on Bit Rebels, and so far the response has been great! You guys really seem to like sneakers, and so do we. In order to keep up the momentum, I set out to see if I could find some sneakers that go beyond what a pair of sneakers usually looks like. It's anything but easy to find something that is not ordinary since everyone tries to get ahead these days. Basically what you'll find are some high end sneakers with cushions and stuff to support your foot, but nothing that might interest a geek to the degree that we really want here. But don't think that because of that I haven't managed to deliver today.
As a matter of fact, with all the Avengers mania that is going on with Iron Man in the front row of it all, it would be pretty cool to share something Iron Man related, right? That is exactly what I have for you guys today. It's probably the most technologically enhanced sneakers yet, and they are for sale. Let me introduce you to the Iron Man Dunk High Sneakers. They are nothing less than what every sneaker geek needs in their sneaker lineup!
They come fully loaded with technology such as backwards lights, front facing reactor LEDs and a whole lot of Iron Man branding. They sell for $750, but I am saddened to say that at the current time, the creators of them, MoreThanArtToWear, have stopped all orders due to the insane demand for these shoes. Basically, they can't keep up with the manufacturing of them, but I am sure they will open it up again once they have caught up with orders. Now, have you ever seen shoes this high tech before? I know I haven't! I was a little surprised that they didn't include the thrusters on the sole of the shoes. Maybe for the next version…
Posted: 18 May 2012 10:00 AM PDT
I have found that it is easy to be creative once you know what you want to be creative with. What I mean to express is that finding something to be creative with is probably harder than to come up with something creative once you have picked your outlet. Art in general has always mesmerized my mushy brain, and I usually get inspired by the great things people send to us on a daily basis. It's like being part of a well oiled pitching machine that never stops. The flavor of it may differ, but the content shared is usually up to a good standard and we archive everything like our entire venture depended on it. Well, it does, but you know what I mean.
When I saw the creativity that Carlos Zuniga, an artist based in Chile, shared through the simple means of a phone book and a marker, I was locked in a quick thought about just how someone comes up with these things. I mean, do you suddenly start to strike over things in a phone book just like that? Is there a thought pattern involved, or is it a totally random act of silliness? I guess I will have to inquire to Carlos about that; however, his art speaks of great talent for patterns.
His art, which I think anyone will find quite extraordinary, is pretty much full of portraits created using a marker in a phone book. And by striking over the names and numbers on each page, he manages to form patterns that simulate shadows and features of the faces he draws. It's a perspective that I haven't stumbled over before, and that I find quite intriguing. We have all heard about great code breakers who see patterns in pretty much everything. Carlos sees them in phone books, which in itself is not a little feat. Amazing!
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